Sunday 25th September 2016

Latest digital communication channels statistics

Newsletter statistics

Our July newsletter was sent out on July 11th to 328 recipients. By July 25th, 143 users (43.6%) opened it, most were from United Kingdom, followed by Austria and Germany. 78 (23.8%) of you clicked on at least one of the articles. Both, open rate and click through rate are better than industry averages. Open rate was a little lower than our previous newsletter, while click through rate was higher. Most read articles were:

  1. From the AGM 2016 in Essen
  2. The Accidental Sealing Engineer, David Edwin Scott
  3. Election update

Website statistics

Last month (in August) there were 697 unique visitors coming to our website, which was a little less than average, probably due to summer vacation time. Together visitors viewed 2,764 pages, on average 3.14 pages per visit. Visit lasted for 2:52 minutes on average.

LinkedIn statistics

ESA LinkedIn page is steadily getting new followers. We have 450 followers so far, with engagement rate of the posts between 0.60 % and 3.05% in the last 2 months. The most engaged post was the one with David Edwin-Scott explaining his career in the sealing industry. It is an inspiring story and we encourage other members to share your thoughts of what has driven you in our exciting industry.

ESA LinkedIn group has currently 843 members, but still little conversation between them. Read our LinkedIn tips on how to use LinkedIn groups for business and start participating: ask a question or share a solution to a problem. LinkedIn Groups are a perfect place to share knowledge.

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