Friday 18th November 2016

Latest digital communication channels statistics

Newsletter statistics

Our September newsletter was sent out on September 27th to 332 recipients. By October 11th, 115 users (32.2%) opened it, most were from United Kingdom and Germany, followed by France. 52 (23.8%) recipients clicked on at least one of the articles. The results of the September newsletter were a little below average of ESA’s newsletter, but still above the industrial average. Most read articles were:

  1. Join ESA at the Valve World Expo&Conf
  2. Update from the Technical Director of Flange Gasket Division
  3. September article in Valve World magazine

Website statistics

Last month (in October) there were 742 unique visitors coming to our website, which was more than in previous report. Together visitors viewed 3,695 pages, on average 3.73 pages per visit. Visit lasted for 3:30 minutes on average.

LinkedIn statistics

ESA LinkedIn page is steadily getting new followers. We have 468 followers so far, with engagement rate of the posts between 1.78 % and 2.59% in the last 2 months. The most engaged post was the news about UBA - Material Guidelines for Products that come into contact with Drinking Water.

ESA LinkedIn group has currently 856 members, but still little conversation between them. Read our LinkedIn tips on how to use LinkedIn groups for business and start participating: ask a question or share a solution to a problem. LinkedIn Groups are a perfect place to share knowledge. We did notice some commercial posts lately which we removed and will monitor closely in the future.

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