Wednesday 1st February 2017

Latest digital communication channels statistics

Newsletter statistics

Our November newsletter was sent out on November 23rd to 333 recipients. By December 8th, 147 users (44.4%) opened it, most were from United Kingdom and Austria, followed by Germany. 75 (22.7%) recipients clicked on at least one of the articles. The results of the November newsletter were as average of ESA’s newsletter, and above the industrial average. Most read articles were:

  1. "What a wonderful, magical day" by Dr. Brian Ellis
  2. ESA is very active in the Revision of Drinking Water Directive
  3. November article in Valve World magazine

Website statistics

Last month (in January) there were 641 unique visitors coming to our website, which was a little less than in previous report for October. Together visitors viewed 2,606 pages, on average 2.80 pages per visit. Visit lasted for 2:46 minutes on average.

LinkedIn statistics

ESA LinkedIn page is steadily getting new followers. We have 492 followers so far, with engagement rate of the posts between 0.90 % and 3.53% in the last 2 months. The most engaged post was the news with ESA’s article in November issue of Valve World Magazine with Alexander South’s review of VDI2990 guidelines.

ESA LinkedIn group has currently 866 members, but still little conversation between them. Read our LinkedIn tips on how to use LinkedIn groups for business and start participating: ask a question or share a solution to a problem. LinkedIn Groups are a perfect place to share knowledge. We did notice some commercial posts lately which we removed and will monitor closely in the future.

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